Where farmers sell to other farmers
Wine…and Three Little Letters
What does a VQA symbol on a wine bottle mean? VQA stands for Vintners Quality Alliance. A VQA symbol on a wine label guarantees to customers that the wine has satisfied a rigorous testing and audit process. It’s an independent inspection whereby inspectors look at the vineyard, the winemaking process, the final product (in a blind taste test) and even what goes on the label! This premium product guarantee gives the Canadian wine industry a firm footing when selling wines within Canada and around the world because it’s equivalent to the quality control systems used in Europe and other wine-producing countries.
Food Fact brought to you by Farm Credit Canada.
